Latest Blog Posts

Pitfalls of a Complex Shopify Website for SEO and CrawlabilityπŸ“… Published on March 16, 2019 by Peter Macinkovic
πŸ•‘ 15 min read πŸ–Ή 2877 words

Doing SEO in Shopify is like doing SEO in hard mode. A hosted CMS prevents customisation when need be. Robots.txt is locked in. Sitemaps are automatically generated. Content types are 'locked in' and liquid is a limited templating language that makes…

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Cash is King - Freelance Melbourne March MeetupπŸ“… Published on April 07, 2015 by Peter Macinkovic
πŸ•‘ 7 min read πŸ–Ή 1290 words

I love learning and meeting new people so every month I try make at least four relevant meetups or networking events that really speak to me. These meetups are great and provide great insights into the way I do business as well as provide a chance to rub…

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Should you place the product price in a page title?πŸ“… Published on March 16, 2015 by Peter Macinkovic
πŸ•‘ 4 min read πŸ–Ή 765 words

Note: I originally wrote this blog post in 2015 and in four Years working eCommerce, I actually have developed a more nuanced opinion on this subject. Namely, I think product pricing and ranges are stronger intent signals than words like cheap etc. I try…

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MelbCSS March Meetup, 2015πŸ“… Published on March 11, 2015 by Peter Macinkovic
πŸ•‘ 9 min read πŸ–Ή 1689 words

With Melbourne SEO being scheduled for Tuesday night, Wednesday night was freed for my first trip to the Melbourne CSS meetup. Located at the heaquarters of the 99 Designs office , the MelbCSS Meetup was scheduled to kick-off at 6:30pm (the talks…

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Seeing the full conversion funnel in Google AnalyticsπŸ“… Published on February 10, 2015 by Peter Macinkovic
πŸ•‘ 5 min read πŸ–Ή 803 words

I often contribute to StackExchange websites, mainly to the Webmasters StackExchange as SEO is the main topic there. I plan to go over all of my (successful) answers on the Stack Exchange website and dive deeper in my blog. Jimmy Hooker asked the…

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Google will not penalise you for duplicate GitHub pagesπŸ“… Published on February 06, 2015 by Peter Macinkovic
πŸ•‘ 4 min read πŸ–Ή 765 words

I often contribute to StackExchange websites, mainly to the Webmasters StackExchange as SEO is the main topic there. I plan to go over all of my (successful) answers on the Stack Exchange website and dive deeper in my blog. Walbuc asked the following…

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